Commercializing the Energy Transition

  • One-on-One Coaching
  • Commercial Strategy Workshops
  • Fractional Business Development

Avoid the Risks of Bad Customer Relationships

Developing a Product Nobody Wants

Whether you are building an idea, closing a funding round, or growing your sales you need to stay close to your customers to know what their pain points are.

Not Sure Who to Talk to First

There’s someone out there that NEEDS your solution. But identifying them, connecting with them, and actually getting on their calendar are all really hard if you’re not already connected within the industry.

Long & Ineffective Sales Cycles

How you communicate with customers is even more important than what you communicate. Great products will languish and miss the opportunity to deploy if not taken to market effectively.


Avoid the Risks of Bad Customer Relationships

A Product Nobody Wants +

Happy Customers

6500 H

Sales Calls

100 +

Team members

3000 K

Global Revenue

Working with a Coach is Easy

There are three reasons to get a business coach.

  1. They are relatable to what you're going through, because they've experienced where you are.
  2. They are objective and can help you be more strategic in your decision making.
  3. They aren't your friend, though they are friendly, and will keep you accountable for what you say you would do.
1

Take an Assessment

Fill out a short survey in 10 minutes and we can schedule a discovery call to review how I can help you.

2

Schedule a Discovery Call

During this call we’ll review your assessment together. Depending on your results we will determine where and how we can accelerate your journey.

3

Grow Your Business

In only six months you will not recognize yourself or your business. You will move from chaos to efficiency and from confusion to confidence. And you will grow your business.

Our Customers

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Executive Coaching

Coaching - 1-on-1
$250/hour

One-on-One

Most people waste time trying to find a mentor when what they really need is a good coach. Coaches provide the accountability and the experience of having "Been There, Done That". You deserve to spend your time with someone focused on your best interests and your team deserves you at your best.
Coaching - Workshop 2
$400/hour

Small Team

Many technical founders and executives struggle with the human dimension of business growth. Internal conflicts have derailed more companies than any external threat. I will share my framework for managing diverse stakeholders built from years of managing relationships across combat, business, and philanthropy.
Coaching - Workshop 3
$100/person

Workshops

Learning as part of a community doesn’t just make the medicine go down easier on new material, it builds access to a peer group that can help you beyond the classroom. Fun and engaging discussions are the goal of any learning environment.
Do you need a coach?

One On One Executive Coaching

Relatable

I have been in your shoes and have worked with dozens of others in your position as well. You don't have to suffer through the trials and tribulations of business alone.

Objective

The great thing about coaching is that it aligns incentives with you. I don't have a business unless you succeed. Your success is my only metric of success. Providing you insight and an unemotional line of sight on the path towards your goal is my job.

Accountable

Many leaders struggle to maintain their accountability because of the subconscious and very conscious decisions made by those around them to skew their perspective. Since we meet infrequently it's easier for me to remind you of what you needed to do from our last meeting and not get bogged down in the weeds with you on a daily basis.

How Can I Help You?

There are three reasons to get a business coach they are relatable to what you're going through, because they've experienced where you are. They are objective and can help you be more strategic in your decision making. They aren't your friend, though they are friendly, and will keep you accountable for what you say you would do.

Many people mistake getting a mentor with a coach. A mentor is a friend, a coach is a business tool.

Lessons from the Field

Testimonials

1615994552116

Will Friedl @ Prometheus Wind

Business Owner

Renewable Energy is a networked industry. Getting in the door is hard. Once you're in it's easy. Kevin held the door open for me and he showed me around. I only wish I had talked to him sooner.

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Gray Alton @ Terrapin Geothermics

VP of Project Development

Having never had a presence in the US, we were looking for someone who could help navigate the complexities of not only entering a new market, but also trying to sell to a new customer base. Having tried to do this remotely, it became clear we needed help. We contacted Kevin because of one simple question he asked when we first met, “How can I help you?”

Kevin was already flexing his network to help open doors for Terrapin. First, by helping us identify our ideal customer profiles, and secondly by relentlessly pursuing the exact customers we aimed to work with.

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Maria Bofill @ Canadian Consulate

Trade Commissioner - Strategic Partnerships & Innovation

Kevin helped us with the producing of market intelligence reports and webinars to educate our clients on opportunities in the energy transition. Kevin and his team were able to deliver comprehensive insights, with tangible opportunities for our clients, along with the ability to make introductions to industry players. The webinars were also insightful, engaging, and fun for our clients. Kevin's excitement and enthusiasm is evident. Flexible, professional and knowledgeable. We'll definitely work with him and his team again.

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Joel Saxum @ Weather Guard Lightning Tech

Chief Commercial Officer

Kevin is a consummate professional, incorporating all of the qualities that can create “gold” for growth. His ability to network and provide value for people within his net is second to none. He draws on a past of trusted execution for customers, partners, and advisory clients building relationships and knocking down barriers to revenue. I’m always happy to engage with Mr. Doffing no matter the project!

Consulting

$
5,000

CRM Implementation

A Customer Relationship Management (CRM) system is the single point of truth for any sales process. Rather than juggling weekly versions of leads and contacts, have an imperial database that systematically deploys content, tracks engagement, and accelerates the sales cycle with a custom HubSpot implementation.
$
30,000

Fractional Chief Commercial Officer

We begin the Fractional CCO program with a three-step process of developing a Go-to-Market Strategy, a Market Development Plan, followed by a 6 month business development retainer executing those plans.
What's your Ideal Customer Profile (ICP)?

Take the 10-Minute ICP Assessment

The Risk of Drowning

Did you know that your business is more likely to drown from shiny objects than starve from a lack of opportunities?

An Ideal Customer Profile (ICP) is one of the most important pieces of a Go-To-Market Strategy. It helps to qualify and focus the sales efforts of a business. It also provides a way to efficiently test and guide early stage customer conversations.

Get a Review of Your Existing ICP

Take my ICP assessment and I'll send you a review and plan to refine your existing ICP. If you decide to do a one-on-one coaching session on your assessment I'll make one introduction to a person that fits your ICP we refine together.